Maureen Hall

Maureen Hall is a Digital Marketing Consultant & Media Maven Connecting People+Brands

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Maureen Hall is a strategic innovator, award-winning creative director and digital marketing consultant with 20+ years experience in healthcare marketing. At Connecting People+Brands, she specializes in leading teams to build brands, drive revenue, engage consumers and cultivate physician relationships for pharmaceutical, medical device and hospital leaders. Previously, as founder/president of digital marketing agency Hall Media Productions, Maureen Hall led strategic vision and innovation for cutting edge electronic media and digital solutions that garnered 35+ awards, including ADDY Gold, FREDDIE, Pepperpot and WebAward of Excellence.   She first became interested in healthcare while writing, producing and directing patient education videos for Rhone-Poulenc Rorer (now Aventis), and the Rothman Institute. Maureen Hall cut her teeth in advertising at consumer packaged goods (CPG) agency, Weightman Advertising, where she was VP, Associate Creative Director, earning a CLIO and a listing in Who’s Who in Advertising.   Maureen Hall can be reached on Twitter at @Hall_MediaMaven and blogs at http://maureenhall.wordpress.com.      

Media Maven at Healthcare Marketing and Digital Strategy Consultant

2010 - Present | Philadelphia, PA

Independent consultant advising companies and brands on innovative digital technologies, strategies and tactics for customer engagement, knowledge sharing, and brand growth. Diverse client base includes Aramark, Cancer Treatment Centers of America, and The World Bank.

Board of Directors at Healthcare Businesswomen's Association, Greater Philadelphia

January 2007 - December 2010

Leading membership and marketing initiatives, including social media, that have driven chapter growth of 225% and made it Philly's #1 network for healthcare businesswomen.

Founder | President | Creative Director at Hall Media Productions

1995 - 2010 | Philadelphia, PA

Founded and ran award-winning video and digital marketing company with a highly respected brand that drew clients from New York to San Diego by delivering innovation and results with a high ROI. Offered strategic, creative, production and technology development services for digital TV and video, websites and online marketing, social media, mobile apps and integrated marketing programs. Oversaw all aspects of sales and operations from new business development to HR. Built company from startup, led it through 2 major expansions in facilities and services, and sold the company in 2009. Key business accomplishments: • Built and led a team of outstanding creative, technical and production talents with the ability to execute on the company vision and deliver breakthrough results for clients. • Developed and maintained long-term (10 to 15 year) client partnerships based on mutual trust and respect, by delivering innovation and value, and consistently exceeding expectations. • Earned 35+ national and international awards for creative excellence in video and digital communications. • Provided strategy and creative direction for consistently successful B2B, healthcare and pharmaceutical marketing programs.

Immaculata Univeristy

Concentration: Liberal Arts

Advertising, digital marketing, social media, online video, mobile apps, mHealth, healthcare, healthcare reform, health policy, patient education and empowerment, health & fitness, gardening, cycling, urban living.